Cookie Policy

This Cookie Policy explains how Ask Lou LLC (Asklou, “we”, “us”) uses cookies and similar technologies (such as local storage or SDKs) when you use our websites and software services (the “Services”).

This Cookie Policy is part of our Privacy Policy. For more information about how we collect and use personal information outside of cookies, please review our Privacy Policy.

1. What are cookies?

Cookies are small text files that a website places on your device. They help sites remember information about your visit, such as whether you are signed in, your preferences, and security-related settings. Similar technologies (like local storage) can serve similar purposes. For simplicity, we refer to these technologies as “cookies” in this Cookie Policy.

2. How we use cookies

We use cookies and similar technologies for multiple purposes:

Strictly necessary / essential purposes: authentication, session management, security, load balancing, fraud prevention, and enabling core functionality of the Services.
Preferences and functionality: remembering settings you choose (where applicable) and enabling a smoother product experience.
Analytics and product measurement: understanding usage, performance, and error trends so we can improve the Services.
Marketing and campaign measurement: where enabled, third-party pixels/SDKs (for example, Google and Meta tags) may be used to measure website conversion and ad campaign performance, attribution, and related reporting.

Some cookies may support online advertising measurement and similar marketing-relevant services. We may share personal information for cross-context behavioral advertising in accordance with our Privacy Policy; depending on your location, this may be treated as “sharing.” We use contracts and platform controls with our vendors to limit how they use data.

If your browser or device sends a Global Privacy Control (GPC) signal, we treat that as a request to limit or opt out of our cross-context behavioral advertising and related ad-related data sharing as required by law, subject to any legal or safety exceptions.

Where we use third-party service providers, they are restricted by contract to process information only to provide services to us.

3. Cookie details

To help users understand exactly what is tracking them, we provide the following cookie-level details:

Cookie name	Provider	Purpose	Duration / Expiry
`_ga`	Google Analytics	Tracks website visits, page views, and session activity	2 years
`_gid`	Google Analytics	Differentiates users for analytics sessions and traffic analysis	24 hours
`_gcl_au`	Google Ads / Google Analytics ecosystem	Stores conversion and attribution information used for ad reporting	3 months
`_fbp`	Meta (Facebook/Instagram)	Used for ad attribution and campaign measurement	3 months
`_fbc`	Meta (Facebook/Instagram)	Stores click IDs from social channels for conversion attribution	3 months

4. Your choices

You can control cookies through your browser settings. Most browsers allow you to:

See what cookies are set and delete them
Block all cookies or block certain cookies
Set preferences for some types of storage

You may also limit ad-related tracking and targeted-measurement features using:

Browser and device controls for advertising/limited personalization.
Relevant settings in Google and Meta ad preference tools.
A written request to privacy@asklou.co to opt out of sharing for cross-context behavioral advertising where that right applies.
A Global Privacy Control (GPC) signal from your browser or device settings.

If you disable cookies, parts of the Services may not function properly (for example, you may not be able to sign in).

5. Changes to this Cookie Policy

We may update this Cookie Policy from time to time. We will post the updated policy and update the effective date above.

6. Contact

For questions about cookies or this Cookie Policy, contact us at:

Ask Lou LLC
Email: legal@asklou.co